Meet Jodi—Dating DNA’s New Video Guide

I’d like to introduce you to Jodi, Dating DNA’s new video guide.  Jodi will help users learn the site and will explain new features as we roll them out.  If you’re like me, you hate reading instructions and big chunks of text on websites, so a quick, few-second video can be very helpful.

Jodi--Dating DNA's Video Guide

Jodi--Dating DNA's Video Guide

Currently, you can find Jodi on the Home Page (when you’re not logged in), and helping walk new users through the questionnaire.  To see an example of Jodi in action, click here.

The way Jodi works, is she will pop up automatically one time, but after that, so as to not wear out her welcome, she will appear in the bottom left-hand corner as a small “Play Video” button.

Jodi's Play Video Button

Click to open Jodi

You can click through the different sections of the survey to see how Jodi works.  (Because you’ll be editing your survey, and not taking it for the first time, she won’t automatically pop up, but you can see what she has to say by clicking the Play Video button.)

If you hover over the bottom half of Jodi with your mouse, you’ll see a control box appear that allows you to stop the video at anytime.

Hover over Jodi for controls to stop video

Hover over Jodi for controls to stop video

Look for Jodi to start appearing in more places on the site, to help you fully utilize the many features of Dating DNA.

Let me know what you think of this new addition to the site.  Do you like it?  Hate it?  Have some suggestions for how we can best use Jodi?  I’d love to hear from you, so either post to this thread or email me.


Kevin Carmony
Founder, Dating DNA
DNA# 123-456-789
(I intentionally keep my Threshold set at 1, so feel free to
add me to your strand and shoot me an email anytime.)


4 Responses to Meet Jodi—Dating DNA’s New Video Guide

  1. Nick says:

    Noooo, Automatic voice and sound stuff on a website is bad bad bad. However nice Jodi is, she needs an on button to choose to hear her


  2. Kevin Carmony says:

    Jodi only appears one time, after that she is just a small button in the lower left-hand corner. I agree having the same thing pop up time and time again would be very annoying.

    We are thinking of adding a question to the very first page of the survey, asking you if you want Jodi to automatically give you info or not.


  3. Bo says:

    Nice. I like “Jodi” better than “Inga” over at OkCupid. Although I don’t like automatic video, voice and sound everything has to be taken in context, I doubt many users would mind Jodi’s introduction. She’s very amicable and presentable. But even though it’s not like people who have stumbled on this site can’t really figure it out themselves (the anthropic principle at work here) it certainly adds a nice professional touch to your website. I created a dummy profile just to go through all the videos. Keep up the great effort and good luck

  4. datingdna says:

    They key, I believe, is that she only automatically appears one time, and her messages are very brief. After one play, she must be requested to replay her message by clicking the Play Video button.

    Our “conversion” percentage has gone up since launching Jodi (% of people who hit our page and actually complete the survey), so she must be working.

    For those who want to see all her messages during the sign-up process, they don’t need to create another account, just edit your existing profile and click the Play Video button on any tabs where Jodi appears.


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